Search Engine Optimization - SEO
SEO - search engine optimization is a process with the purpose of raising website positioning on major search engines organic results in specific keywords, which from our experience have a great influence on the number of site visits in general, and particularly relevant visits.
All parts of optimization work have to be conducted in the most careful manner, so that there is no harm to the site’s current search engine positioning. Due to the frequent changes in the search engine industry, this is a continuous process, with constant updating and focusing in view of the client’s web marketing needs.
The major SEO process stages are:
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Determining the website target audience
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Keyword analysis
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On-site optimization process:
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Adjusting the site code structure for maximum search engine visibility
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Adjusting site contents for the specific selected keywords
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Off-site optimization process:
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Link exchange programs
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Continuous website submission and registration in search engines, directories, and relevant indexes
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Competitive positioning reports, and ongoing target adjustments
Repeating all the above steps to achieve optimal results.