Hanita Lenses – A worldwide manufacturer and provider of intraocular implants for cataract surgery, which markets its products to doctors, clinics, and hospitals.
The activity included campaign management with the aim of achieving leads from relevant professional B2B clients who will eventually turn into paying clients.
During this project we:
- Managed ad spend on Linkedin, Facebook and Google ads
- Optimized campaign performance
- Balanced between media in view of real-time performance