The Outbound-led Inbound ABM Revolution: Warming Up Cold Leads on LinkedIn
5 בDecember 2024
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Introduction LinkedIn has become an indispensable platform for B2B tech companies looking to connect with
Move beyond surface-level signals. We leverage behavioral data and deep intent signals to identify and engage prospects who are actively seeking solutions in your category.
By prioritizing Sales Qualified Leads (SQLs) over raw traffic volume, we ensure your sales pipeline is populated with high-value accounts that have a genuine potential to convert.
We apply a scientific, lean approach to your advertising—rapidly testing messaging, creative, and audiences across LinkedIn, Google, and beyond.
We identify what resonates with your specific persona, "fail fast" on what doesn't, and scale the winners aggressively to maximize your growth.
By bridging the gap between ad platforms and your CRM (HubSpot/Salesforce), we move beyond Lead Volume to focus on Sales Impact.
We optimize every campaign based on actual pipeline data, ensuring your budget is focused on the segments and strategies that drive the highest revenue.
CREATIVITY IS ALLOWING YOURSELF TO MAKE MISTAKES. ART IS KNOWING WHICH ONES TO KEEP.
SO WHO ARE WE?
MEET THE DREAM TEAM
ARE YOU READY TO START A CONVERSATION?
Driving high-value pipeline through strategic ICP alignment.
Synchronizing your message across the entire complex buyer journey.
Direct access to specialized expertise that scales with your product.
SOME CLIENTS WE HAVE WORKED WITH
Our clients consist of B2B tech startups, as well as government offices, large corporations, and medium-sized businesses and start-ups.
Each and every client is treated with warm, personal, and professional care
OUR FEATURED WORKS AND CASE STUDIES SO FAR
Introduction LinkedIn has become an indispensable platform for B2B tech companies looking to connect with
As Israeli startups become more established and experienced, they are increasingly recognizing the value and service that Israeli agencies can offer them. This trend is expected to continue in the future.
Should we hire an in-house PPC campaign manager, or work with an advertising agency? Undoubtedly
By Michal Moreno In Recent Years I have had the privilege of working with
WISDOM…. COMES NOT FROM AGE, BUT FROM EDUCATION AND LEARNING
A GOOD NAME IS BETTER THAN PRECIOUS OINTMENT AND THE DAY OF DEATH THAN THE DAY OF BIRTH
Founder, owner and head of PPC advertising
Michal is our PPC champ, and a champ in general! Michal is your address for anything that has to do with PPC advertising
Michal has more than 15 years’ online marketing experience, ranging from website characterization to managing and marketing websites.
Michal is the chief editor for articles.co.il, and manager of the biggest PPC proffessionals group on facebook in Hebrew.
Having more than 18 years’ experience in the IT world Itzhak is a true Dinosaur (the type that hasn’t perished). With vast knowledge in the fields of infrastructure, information security, marketing, programming, and managing and marketing online assets.
Facing new challanges, finding creative solutions and allocating the right technology for each client – all are parts of what makes Itzhak wake up with a smile on his face.
מייסדת ובעלים, ראש תחום PPC
מיכל היא אלופת ה PPC שלנו ואלופה בכלל! אם זה קשור לפרסום במנועי חיפוש או רשתות חברתיות מיכל היא הכתובת שלכם.
עם ניסיון של מעל 20 שנים בעולם האינטרנט במגוון תפקידי פיתוח וניהול למיכל יש ניסיון רב באפיון, ניהול ושיווק אתרי אינטרנט.
מיכל היא העורכת הראשית של אתר מאמרים, ומנהלת את קבוצת הפייסבוק הגדולה ביותר בשפה העברית המיועדת למקצועני פרסום בגוגל.
תחומי ההתמחות של מיכל
מייסד ובעלים, ראש תחום SEO
עם ניסיון של מעל 20 שנה בעולם המחשבים יצחק הוא דינוזאור אינטרנט אמיתי (מהזן שעדיין לא נכחד) עם ידע נרחב בתחומי תשתית, אבטחת מידע, שיווק, תכנות, ניהול וקידום אתרי אינטרנט.
פיצוח אתגרים חדשים, מציאת פתרונות יצירתיים והיכולת לאתר את הטכנולוגיה העכשווית והמתאימה ביותר ללקוח – הם מה שגורמים לו לקום בבוקר עם חיוך על הפנים.
תחומי ההתמחות של יצחק
Otonomo provides Smart Mobility solutions based on connected car data to local / municipal entities as well as vehicle fleets, and markets its solutions to large and medium-sized business entities around the world.
As part of the activity – we manage all the company’s advertising budgets for general and dedicated accounts (ABM) around the world in the various media,
with the challenge of generating as many relevant leads as possible, from targeted accounts, and which will later turn into sales.
The activity includes:
Manage all online advertising budgets for Tufin, a company that provides a platform for managing information security networks.
The company’s customers are organizations around the world (enterprises) at various stages of the buying cycle, with the challenge of tailoring the message to the target audience according to the role, company and the stage in the decision-making process.
The activity is carried out in a combined manner between the various media of LinkedIn, Facebook, Google and others, and with a continuous balance between the platforms in accordance with quality performance.
As part of the activity:
Octopai is an automated, centralized, cross-platform metadata search engine that enables BI groups to quickly discover and govern shared metadata.
Hanita Lenses – A worldwide manufacturer and provider of intraocular implants for cataract surgery, which markets its products to doctors, clinics, and hospitals.
Lumenis – World leader in laser and energy-based aesthetic devices, markets its products to doctors, clinics, and aesthetic treatment professionals.
Kryon systems deals in the field of robotic process automation and markets RPA solutions to large and medium businesses around the world.
As part of the activity – we managed all advertising budgets for designated accounts (ABM) around the world,
aiming at generating as many relevant leads as possible, from targeted accounts, which will later turn into sqls and closed deals.
The activity included:
Matics provides real-time Operational Intelligence for Manufacturing, and markets its software to factories that seek floor production excellence.